Case Study:

Get Into Energy


Center for Energy Workforce Development (CEWD)


Get Into Energy is an ongoing program developed and executed by CEWD—a non-profit consortium of energy utilities companies and their associations—designed to build awareness of career opportunities in the energy industry for students, teachers, parents, and others.

Target Audiences:

The diverse components of Get Into Energy are designed to reach specific target populations:

  • Youth
  • Potential Engineers
  • Military / Veterans
  • Transitioning Workers
  • Women


A+ Media is involved with many aspects of Get Into Energy, including management of the official website and social media and the creation of promotional flyers and brochures.


Results: Get Into Energy continues to have a strong presence and impact in connecting the aforementioned target audiences to the education and training required to fill much-needed roles in the energy workforce.

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Julio Abreu